VIZIO, a major manufacturer of HDTV’s announced yesterday that it has tapped Beyonce as the spokesperson for the firm. She will be featured in a Super Bowl ad that will run during CBS in-game coverage of the game. The company plans to run 3 ads this year during the Super Bowl which is expected to cost around $2.5 – $2.8 million a piece. wow!
In other news, Beyonce will be discussing her rise to international superstar on 60 minutes that will air this coming Sunday before the Grammys. During the preview clip, Steve Kroft describes her as
“a shy girl from Houston who was a late bloomer in terms of her own sexuality, yet parts of her show would make a preacher blush”
. Peep the clip below:
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